Meta product marketing manager responsibilities. As you'd expect, acceptance rates are low.

Meta product marketing manager responsibilities Dec 4, 2022 · Meta Product Manager Skills. IC5 $196K. Content Operations Manager role at Meta, managing digital content operations for Meta Quest and Reality Labs products, requiring 5+ years of project management experience Before creating a Marketing Manager job description, we recommend building your ideal Marketing Manager Skills Profile. Don't wait - apply now! 143 Meta Marketing Manager jobs available on Indeed. Refine the onboarding email customer journey. The Product Marketing Manager will also thrive as a product marketing leader within cross-functional teams, exhibit proven analytical and communication skills, experience to navigate ambiguity, and have a track record of influencing stakeholders across organizations and managing highly complex, fast-paced projects. This is a strategic role with responsibility for identifying new solutions for carriers and device manufacturer. The product manager job description is not that different from the average product manager job description. Leverage your professional network, and get hired. We are looking for extremely entrepreneurial Product Managers Mar 4, 2025 · Product Marketing Manager The Product Marketing Manager is responsible for leading the strategy and go-to-market (GTM) for product positioning and competitive differentiation across all stages of the buyer and customer journey. This was quite a few years ago but nevertheless, it's still a useful reference point if you're targeting Meta. It takes collaboration, communication and talented teams to make Meta run seamlessly and fuel growth and innovation. Product Sense Meta is seeking a Product Marketing Manager to join our team. Get Paid, Not Played. Product Manager Responsibilities: Posted 10:25:29 PM. The role involves collaborating with various teams to execute go-to-market plans, synthesize insights for product direction, and shape the Threads approach to text creation. These partners have multi capability and global reach, and are strategically positioned to help Meta drive incremental revenues by expanding our marketing capabilities and require business 2+ years of experience in product marketing, product management, management consulting, business strategy or a similar field. The Manager Track Product Marketing Manager Responsibilities. 9. This experienced product manager resume is tailored perfectly for a senior role at Meta. The RPM program begins with a product manager bootcamp that spans 4 weeks. Dec 6, 2022 · Building experience in all aspects of marketing is an important part of becoming a product marketing manager. What is the rotational product manager Meta timeline? The rotational PM role at Meta approximately lasts 18 months. New Product Marketing Manager jobs added daily. Product marketers often provide a balanced unbiased point of view across cross functional teams to help drive impact for both the product and the company. We’re on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies, whether on the go with wearables and augmented reality, in the home or at work, or fully immersed in alternate virtual reality worlds. For example, if you’re seeking a healthcare manager role and previously worked in healthcare, use more of your resume to talk about your healthcare experience and less about other non-healthcare-related product manager role responsibilities. Product Marketing Management responsibilities at Google Mar 26, 2025 · What are the major responsibilities of a product marketing manager? A product marketing manager's job description varies from one company to another, but most employers look for professionals who know how to: Gather or conduct market research to understand what customers want; Translate customer requirements into actions for product development As our customer base grows, we need a PMM to join our team to build the lifecycle strategy from the ground up. com This product marketing team is focused on the inbound phase of product marketing and the strategy that informs outbound marketing with internal partners. May 23, 2024 · An effective, mature product management function is no longer enough to thrive in software, where launching new products is becoming increasingly complicated and challenging. IC3 Meta Product Management Leaders work with cross-functional teams of engineers, designers, data scientists and researchers to build products. Most candidates don’t get past the resume screening and you should invest at least a few hours making sure your resume is as good as it can possibly be. Product Marketing is difficult to define because it varies from company to company, and it can even vary between different products! Take a look at these different examples of Product Marketing roles at different Google and Fitbit. In this role, you will represent the full product roadmap and suite of Business Messaging products and solution offerings to internal stakeholders, external clients and partners. The difference is mainly industry-based and due to guidelines and policies. This Product Manager | Meta - AMA about Product Management at startups, big tech, data or entertainment products Hi Everyone, I’m a Product Manager at Meta, working on FB Watch/Entertainment products. 6+ years of experience in product marketing, product management, management consulting, business strategy or a similar field Combination of strategic experiences and hands-on tactical execution Experience with consumer research and proficiency in using data and insights to inform product and go-to-market strategy We are seeking an experienced Partner Marketing Manager to join our team to drive go-to-market efforts for Llama (Large Language Model Meta AI). You can complete this skills profile with the hiring manager to define the role, contribution, and skills needed. Oct 24, 2024 · Types of marketing projects a marketing project manager might oversee. Meta is seeking a Product Marketing Manager to join our team. Update the company website to be more customer-first . IC4 $159K. Most product managers are required to have a basic understanding of software, social products, and Internet services. How much do Product Managers get paid? Meta seeks a Product Marketing Manager to drive adoption and growth of Business Messaging solutions across clients in LATAM. Posted 10:25:24 PM. Marketing strategy is the high-level analysis of how an organization or product will operate in a particular market and acquire users and customers. We are looking for extremely entrepreneurial Product Managers to help innovate and execute product initiatives across the company and value moving quickly. Meta is seeking a Product Marketing Manager for Threads to drive the multi-year video investment strategy and roadmap. Meta’s PM responsibilities are largely defined by their team and where their product lives in the customer journey. Sample responsibilities for this position include: Meta Product Managers work with cross-functional teams of engineers, designers, data scientists and researchers to build products. Product Manager, Business AI Responsibilities Is the primary driver for building Business AI apps including lead generation, commerce, and customer support agents. IC7 $324K. com gives $124,801 per year, and Ziprecruiter gives $113,000 yearly. At Meta, we’re building the future of human connection and the technology that makes it possible. My team played a pivotal role in coordinating the launch plans for APAC, and helped equip businesses with product knowledge. They collaborate with cross-functional partners and leading complex initiatives that land lasting business impact. Social Media Manager, Technology Responsibilities: Partner with cross-functional teams to develop innovative and differentiated social content (e. Becoming a product manager does not require a qualification in computer science or design, so the opportunity to create products (and make a good living while you’re at it) is there for anyone who has good leadership, prioritizing, and Jul 21, 2021 · The actual resume template (DOCX, PDF) I used to land my product role at Facebook (and still use to this day) 40+ of the best experience bullet points I’ve seen from 100s of resume reviews. AI Research, Product Marketing, Content Creation, Brand Strategy, and Communications) 4 days ago · Top 3 Paths to Become a Product Manager at Google Become a product manager at another company, preferably large ones like Microsoft, Amazon, Meta, or VMware, then switch to Google. As a product manager, you communicate with many different people, including other members of your team Meta Product Management Leaders work with cross-functional teams of engineers, designers, data scientists and researchers to build products. ” —Maryanna Q. A product marketing manager communicates the value of a specific product or products to people outside of the organisation, such as potential buyers, clients, or investors. Before joining Meta, I imagined that VPs must be driving every product decision. In other cases, you could be working directly with marketing or sales managers. Feb 17, 2023 · When applying for a Technical Product Marketing Manager role at Meta, it is important to incorporate keywords from the job description into your resume and cover letter. 10 advanced strategies to making your resume stand out. A PDF copy of The Associate Product Manager Playbook. As a part of the distinguished FAANG (Facebook, Amazon, Apple, Netflix, Google) group, Meta’s approach to product management aligns with the industry’s best practices, yet is distinct in its own right. This job description represents different full-time roles across Meta. Apr 11, 2025 · Product Marketing Manager, Wearables Responsibilities: Partner with product teams to inform the strategy, roadmap and success metrics for new products; Input into product positioning, naming, audience definition and sizing for future Device programs Aug 15, 2019 · In some companies, you could be working with a product marketing manager. Product Marketing Manager, Wearables Responsibilities Partner closely with product teams to define the strategy, roadmap and success metrics for products, ensuring product market fit and helping evolve our portfolio strategy over a multi-year time horizon Jan 2, 2025 · Senior Product Marketing Manager: At this stage, professionals take on more significant responsibilities and projects, leading key initiatives that shape product marketing strategy. Join Google as a software engineer, and then internally transition to a product manager role. com. 2. Here's our feedback on this resume: Concise: Darren describes his impact with concise, one or two-line bullet points. 2 Outbound marketing. Consumer Product Marketing Manager Responsibilities: Influence and shape product strategies, positioning and narratives through the use of data and insights for target audiences in close Mar 6, 2025 · Meta PM Interview Package - with a Former Meta PM; Product Management Interview Prep Package - with a Former PM at eBay, Expedia, and Adobe ; 3 Hours of PM Coaching - with a Former Facebook/Meta PM and Harvard MBA; PM Resume Review - with a PM at Square; 50+ Sample Product Management Interview Questions Facebook-Specific Questions. Above all, embrace all the responsibilities of a product manager, acting as the driving force that clears obstacles and ensures the team can focus on their core tasks. To write an effective print manager job description, begin by listing detailed duties, responsibilities and expectations. Apply to Product Marketing Manager, Researcher, Account Manager and more! Dec 17, 2024 · Why this resume is great. Launch your feature Jan 6, 2025 · Have an exit opp at meta and would appreciate any perspective on negotiating total comp. The Business Product Marketing team finds the intersection between people's needs, marketers' needs, and Meta's strongest differentiators to drive the development, launch, and growth of industry-leading business products. App developers are critical to Meta’s success, both present and future. This role is highly cross-functional and will require collaboration with Product Marketing, Industry and Audience Marketing, Sales, Research, Communications and more. Jun 13, 2024 · IC3 - RPM, Rotational Product Manager. Apr 11, 2025 · Product Marketing Manager, Wearables Responsibilities: Partner with product teams to inform the strategy, roadmap and success metrics for new products; Input into product positioning, naming, audience definition and sizing for future Device programs Meta Product Management Leaders work with cross-functional teams of engineers, designers, data scientists and researchers to build products. See full list on igotanoffer. Organizations should strongly consider investing more in product marketing, especially by embracing the new, multifaceted role of the product marketing manager. Posted: April 01, 2025. g. You will build lifecycle marketing strategies for Wearables focused on education, feature discovery, retention, and engagement. Meta Product Manager employees need the following skills in order to be successful: Communication Skills: Communication skills are essential for any role in a company, especially a role like a product manager. We are seeking an experienced Product Marketing Manager who can build and scale our Lifecycle marketing programs and manage a team of PMMs responsible for driving device activation and retention. $160K. Here are some examples of skills to include in your job description: This role is expected to partner with Meta retail creative as well as retail tech, product marketing and the regional Meta physical merchandising teams to design, engineer and prototype displays for RL products based on channel & retailer needs. Having a portfolio of past campaigns, user personas and proven experience developing go-to-market strategies can help highlight the skills necessary to be a product marketing manager. This is a strategic role with responsibility for identifying new solutions for telcos & device manufacturers, preloading strategies, as well as understanding the programmatic importance of working with carriers and OEMs. Product Marketing Manager. The Product Marketing Manager will be responsible for driving market requirements and go-to-market plans for Meta’s solutions across our advertiser interfaces for all advertisers using our platform. They should be comfortable coordinating cross-functional work with peers to deliver results within a fast-paced environment. Meta is one of the most prestigious companies around. The Meta Reality Labs Product Marketing team is seeking a Product Marketing Manager who is…See this and similar jobs on LinkedIn. The initial conversation is 30-minute conversation with a recruiter who provides an overview of the role and team and asks about your background. During this time, participants rotate through three different product teams, spending about six months in each rotation learning from an associate product manager. The Business Product Marketing team…See this and similar jobs on LinkedIn. IC5 - The most common level for industry PM hires. The "About" section succinctly highlights the candidate's extensive experience and key strengths in driving user engagement and revenue growth - crucial metrics for Meta. Excited to do an AMA on behalf of the Product School. 1 day ago · Search a role. GEIM leads experiential marketing across all of Meta including key innovation across the Reality Labs and AI Portfolio. To evaluate your experience and skills in these areas, your interviewer might ask you “tell me about a time” style questions, or they might pose hypothetical business scenarios and ask you how you would approach them. As our customer base grows, we need a Product Marketing Manager to join our team to build the lifecycle strategy from the ground up. This resume got Darren (not real name) a product manager job at Meta. During this time, participants are matched to their first product team, hear from product managers and leaders from across the company about our product culture, learn PM best practices and gain familiarity with the technical systems we use to build our technologies. the core of all Meta products. Although the role can vary across different companies, some common responsibilities you may see in product marketing manager job Meta is seeking a Product Marketing Manager to join our team. Product Marketing Manager Certificates and Courses This job description represents different full-time roles across Meta. These horizontal levers will go beyond any one channel, or product line to drive growth across the funnel. Mar 14, 2025 · The interview process for a Product Marketing Manager role at Meta is rigorous and structured to evaluate your strategic thinking, communication skills, and ability to drive product adoption. 1,550 Meta Product jobs available on Indeed. We have included print manager job description templates that you can modify and use. Build a three-month social media content calendar . Product Manager Responsibilities: Associate Product Marketing Manager jobs 1,622 open jobs Product Marketing Manager, Core Ads Quality Responsibilities Partner closely with product teams to define the strategy, roadmap and success metrics for our ad products, ensuring product market fit and helping evolve our approach over a multi-year timeline Feb 16, 2023 · 3. Apr 8, 2025 · Talk extensively about any industry-specific expertise relevant to the role you’re applying for. We are looking for extremely entrepreneurial Product Managers who value moving quickly. When Facebook launched in 2004, it changed the The Meta Reality Labs Product Marketing organization leads work to inform what products we’re building with market insights, product launch strategy, and in-market business growth. May 4, 2022 · Product marketing manager product strategy questions will also, unsurprisingly, be focused on marketing strategy. Whichever way your role fits within an organizational chart, the aim of this working dynamic is to make sure that the product is aligned with the needs of sales and marketing. As individual contributors (ICs), Senior PMMs do not manage teams but may mentor less experienced team members. Apply to Product Manager, Data Scientist, Media Buyer and more! Meta seeks a Product Strategy & Marketing Manager who is excited by the opportunity to build and manage a new acquisition channel. Understand Meta’s strategic and competitive position and deliver products that are aligned with our mission and drives value for the 200M businesses that rely on Meta each day. 4 Meta product manager resume example. Experience with product launches and consumer campaigns. Although the role can vary across different companies, here are some common responsibilities you may see in product Consumer Product Marketing Manager Responsibilities: Meta builds technologies that help people connect, find communities, and grow businesses. Meta Product Management Leaders work with cross-functional teams of engineers, designers, data scientists and researchers to build products. In this role, you will be responsible for developing and executing key partner co-marketing strategies, building and maintaining strategic relationships with key partners, and driving growth and demand Meta is looking for a forward thinking product marketing leader to drive adoption and growth of advertising solutions for business customers across Facebook, Instagram, Messenger, Whatsapp, and future applications and services in EMEA. Typically, to get started as a product marketing specialist and then advance to a product marketing manager position, you'll need somewhere between 3-5 years of experience, though some companies may require even more. However, Glassdoor gives the average yearly salary of product line managers as $218K, Salary. Posted 10:25:29 PM. As you can expect, these questions may also involve how you work with the sales team. Resume reviews for a limited amount of people Product Line Manager Salary. Product Manager Responsibilities Is the primary driver for identifying significant near and long-term opportunities in a large Product area, and driving product vision, strategies and roadmaps in the context of broader organizational strategies and goals. For example, some PMs may focus on products that increase shopping conversions in Facebook Marketplace (down-funnel), while others may work on acquiring new users in emerging markets (top-of-funnel). Outbound marketing interviews focus on go-to-market strategy, including topics like market positioning, advertising campaigns, and user adoption. We influence early stage product development and roadmaps, create go-to-market plans, support in-market growth of the ecosystem, and provide direction for future May 22, 2024 · This role requires close partnership with marketing, product management, engineering, product design, user research and sales on a daily basis. As you'd expect, acceptance rates are low. . Mar 30, 2025 · Meta is seeking a Product Marketing Manager to join our team. Oct 11, 2023 · And remember, as a product manager, your role isn't just decision-making, but facilitating consensus within the team and with external stakeholders. Today’s top 42,000+ Product Marketing Manager jobs in United States. The ideal candidate will partner closely with product and business cross functional partners to drive impact for the business. Product Marketing Manager, Creator, Meta Horizon Responsibilities: Posted 10:25:29 PM. But actually, product managers are entrusted to lead teams and make key product decisions. Product Manager Responsibilities: Apr 10, 2025 · 6+ years of experience in product marketing, product management, management consulting, business strategy or a similar field Combination of strategic experiences and hands-on tactical execution Experience with consumer research and proficiency in using data and insights to inform product and go-to-market strategy Jun 27, 2024 · 2. It’s very empowering to lead my domain without feeling micromanaged. The Meta Reality Labs Product Marketing team is seeking a Product Marketing Manager who is passionate about building and marketing innovative social immersive products and experiences that inspire Easy 1-Click Apply Meta Product Manager Full-Time ($142,000) job opening hiring now in Remote Nationwide, . Apr 5, 2025 · Something notable about product recruiting at Meta compared to other tech giants such as Google and Microsoft is that Meta doesn’t require its PMs to come from a technical background. We are looking for extremely entrepreneurial Product Management Leaders to help innovate and execute product initiatives across the company and value moving quickly. The ideal candidate will partner closely with product and business partners to drive impact for the business. Inbound product marketing responsibilities include foundational analysis to identify market needs by segment, opportunity sizing, gathering feedback from internal and external stakeholders In the ever-evolving realm of technology, the role of a Product Manager at Meta, the parent company of Facebook, is both dynamic and influential. Apr 5, 2025 · In our Flagship Meta PM Interview course, you’ll start off by learning Meta’s strategy between now and 2030 for Facebook, Instagram, WhatsApp, and more. Given how often Meta product interview questions focus on either existing Meta products or how Meta should enter new markets, understanding the C-Suite’s long term vision is absolutely critical for getting strong hire ratings. We’re looking for a Product Marketing Manager to join our Post-Purchase team. This is because Meta likely uses an Applicant Tracking System (ATS) to scan resumes and cover letters when considering applicants. Meta seeks a Product Marketing Manager who is excited by the opportunity to build new ads products for the telco ecosystem. Facebook Product Manager Job Description. skills, and awareness. , Product Management Lead, Ads Manager Nov 20, 2024 · Product marketing careers: how to get started. Search a role. Product marketing is not an entry-level role. IC7 - Senior PMs, only a small percentage reach this level. Sales. Questions could center on a product that you feel is a great product, why it’s a great product, and what you’d do if you were a PM or the CEO of that company. Experience creating go-to-market documents, including defining audience, positioning, value proposition and success metrics. Jan 6, 2025 · What does a product marketing manager do? A product marketing manager communicates the value of a specific product or products to people outside of the organization, such as potential buyers, clients, or investors. The average salary for product line managers in the United States is $97,237 a year, according to Zippia. IC6 - Held by a large portion of Meta's IC PMs. Whether an account manager, product marketing manager, communications professional, financial analyst, facilities manager or HR business partner — we all strive for strengthening the human connection and bringing the world closer together. IC8 - Parallel to a Director, very few PMs at this level. Meta is seeking a Product Marketing manager who is passionate about technology, innovation, and creating valuable experiences for app developers. Marketing project manager responsibilities Meta is looking for an experienced and motivated Product Experiences Manager to join the Global Experiential and Industry Marketing (GEIM) team. IC4 - Lowest level product manager. IC6 $280K. The Product Marketing Manager will be responsible for informing the developer roadmap with customer and market needs in mind as well as lead go-to-market and in-market programs that drive acquisition and growth for our partners. Human Resources. For example, we recently launched Facebook Shops, which emphasizes the company's commitment to support the growth of commerce for small and medium businesses globally. Other potential questions that could come up in this interview are looking at an existing consumer-facing product within the Meta ecosystem like Dec 16, 2024 · 4: Optimize your resume for Meta↑. Mar 3, 2025 · Meta Product Managers work with cross-functional teams of engineers, designers, data scientists and researchers to build products. Meta is seeking a Strategic Partnership Manager to accelerate monetization and drive product growth with a top partner in the Advertising ecosystem. Develop a content plan to support upcoming product launches . Marketing Manager, Performance Solutions Responsibilities Our teams work closely with companies and agencies and partners in a variety of industries who use Meta’s platforms as a key part of their growth and marketing strategy and this position will be responsible for executing our business marketing strategy in the UK, developing outstanding marketing executions using multiple marketing channels Nov 29, 2023 · Product marketing manager role and responsibilities. Product marketing manager role, fully remote Base is $160K, 21k RSUs annually I have six yoe with MBA Base is a bit lower than I want. This includes marketing campaigns, promotions, content, sales collateral and training to support awareness, discovery Jan 30, 2025 · Differences In Responsibilities Of Product Management Roles; Product Management Role Hierarchy. What this means is that the PM role at Meta is much more product strategy orientated rather than technical project management focused. rbyc juontnbw plpvd tzgmqph acffc emxx oveyq slqll dwf fiexdix qzuerb gnd impdcpn qeye xslhj